Ford, when it issued its third quarter earnings earlier on Thursday, said it was cutting inventories because it expects a slight downturn in the U.S. new vehicle market in 2017. Ford Chief Financial Officer Bob Shanks said one of the three shifts at the F-150 pickup truck plant in Kansas City, Missouri will be out next week to manage inventory. This is in addition to this week's full-plant shutdown for the same reason, which Ford revealed earlier this month. The Michigan Assembly Plant in Wayne is the same factory Republican presidential nominee Donald Trump pointed to when he blasted Ford for moving U.S. jobs to Mexico. Chief Executive Officer Mark Fields has said Ford is maintaining American jobs by keeping the company strong enough to compete in a tough market where profit margins for small cars are slight. During contract talks in 2015, Ford confirmed that it would move Focus and C-Max production out of its Wayne, Michigan, plant in 2018. The United Auto Workers union said at the time that Ford planned to build the next Focus in Mexico. A source briefed on the matter said the shift of production to Mexico was expected to take place next year before the start of the 2018 model year. In April, Ford reiterated that it was planning to build two new vehicles at the Wayne plant beginning in 2018.
Samsonite selected to feature a chef, filmmaker, and long distance runner as a way to broaden its typical core buyer. The campaign is also a nod toward the Maker Movement and plays up the trend of storytelling in travel. The voiceover ends with the statement "The people who carry the world carry Samsonite." "We opted for a กระเป๋า เกาหลี ราคา ส่ง non-traditional approach of telling each person's story from the point of view ofthe luggage by showcasingthe objects they carry in their bags," saysSid Murlidhar, copywriter/creative director, Connelly Partners. "Business is so much more than a traditional office worker. Each of our heroes is a business person in their own right. An entrepreneur, a film maker, a chef or an adventurer are each running their own business or ultimately contributing to a bottom line. The multi-year campaign will initially appear where the travel journey begins: online via social media and in a major travel hub, New Yorks Penn Station. Samsonite spent $65.9 million, or about 5.5% of net sales, on marketing during the first six months of 2016, กระเป๋าสตางค์ราคาถูก down 6.8% year over year. This drop was designed to help mitigate the effects of certain economic challenges and foreign currency pressures in key parts of the world, according to the company.Sales of Samsonite increased 2.7% during the first six months of 2016 to $734.6 million. 9
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